Evaluation

MEST 2 Evaluation

 General Guidelines

Write in word. This is a technical, precise piece, not an English essay. Think of it in terms of a technical manual. Write your name, centre number and centre name in the header, so that they appear on both pages. In the footer write the total word count (this can be done by going to the tools menu). Add page numbers by going to the insert menu. Do notexceed the 1,500-word limit by more than 10%. This piece is worth 20% of the total coursework mark so don’t groan if we feel redrafting is necessary, THIS EVALUATION IS VITAL! The piece must be completed by Tuesday April 22nd. It is only 1,500 words, but these 1,500 words must be carefully chosen, there is no room for waffle if you want a good mark.

Paragraph 1 (target 150 words)

State clearly which brief you chose to address and your intentions with each piece. Identify your specific role in your first production (do not state that you ‘helped out generally’, but be clear about what you did, and how you went about it) and again address your intentions (what you planned to do!). Then focus on your magazine article or website and what you hoped to achieve.  

Paragraph 2, 3 & 4? (target 700 words max).

Write a separate paragraph for each production piece. Again focusing on how you have attempted to achieve the objectives of the brief. For example, explain how your music promotional video targeted ‘.... a largely youth-based market but are keen to promote the act in a way that will appeal to more than just a niche audience,’ or how your magazine article(s) has promotes your artist/band. Refer to your research when making their decisions (I discovered that band websites usually have... so I used.../ In Kerrang I saw most images were....so I took this idea and....). 

For both pieces you need to discuss the media (key) concepts, in particular audience, and how these relate to your production. State clearly who is the production aimed at and how did it achieve this?

Paragraph 5 (target 400 words)

Perform a more detailed textual analysis of the production; what was in the piece, how did it work, how could it have been improved? Clearly explain what were its strengths and weaknesses? Why? For example, you might want to emphasise your use of sound/camera shots/setting etc and how the texts attempted to appeal. How does it compare with real media texts?

Paragraph 6 (target 200 words)

Readdress the decisions you made during production, why? Did you make any changes, if so why? What did you learn along the way what were some of the significant changes you made.

Paragraph 7 (target 50 words)

Reference to the 3^rd platform. Give a brief outline of two/three of the main features you would have included and how these adhere to the brief.

Conclusion

What have you learnt from the project from research to final productions? Refer to independent learning, time keeping, forms and conventions of media texts and the technologies and skills you have gained.

Welcome to James Turner Street | Benefits Street (S1-Ep1) | Channel 4

Is this a fair representation?

Is this an accurate representation?

Is there any truth in this representation?

Why have Channel 4 chosen to represent people on benefits in this way?

Brent and Johnson - Equality Street [Official Music Video] (+playlist)

Discuss the the use of representation in 'Equality Street

Outline for Section A of the Examination

Now we have had a look at the type of thing you might expect to find in Section A of the Media Studies examination, here is the outline to consolidate your expectation:

Section A – Texts, concepts and contexts

AO1: Demonstrate knowledge and understanding of media concepts, contexts (and critical debates)

4 questions @ 12 marks each = 48 marks

 

These questions are designed to encourage students to demonstrate knowledge and understanding of media concepts and the production contexts within which texts are produced (AO1).

One Direction - Year in The Making - Part 1

1 Media Forms

 How does the sequence catch and hold the attention of the viewer? (12 marks)



 2 Media Institutions

 How does the programme try to create a positive brand image for ITV2? (12 marks)



 3 Media Audiences

 How does the sequence attempt to position the audience to take a positive view of One Direction? (12 marks)



 4 Media Representations

 How is celebrity represented in the sequence?

MoneyBART

http://www.sky.com/tv/show/the-simpsons/video/banksy

MINI Clubman. Have you seen that? (+playlist)